The Internet of Things is transforming the retail and hospitality industries, helping businesses improve the customer experience and provide customized offers. Now you can deploy new location analytics with location-sensing technologies and Apama Streaming Analytics from Software AG to monitor the in-store location of customers in stores and on-site properties in real-time.
A comprehensive IoT analytics and platform that provides real-time location monitoring capabilities can provide multiple benefits:
- Reduce guest wait times by addressing lines as they develop
- Personalize customer offers and guest experiences by providing offers unique to their location, loyalty status and current needs
- Optimize floor plans and staff deployment by tracking preferred paths and idle locations
- Test and measure the impact of advertising and promotions by tracking dwell times, capture rates, and repeat visits
The market-leading Apama Streaming Analytics platform has been successfully deployed by hundreds of retail and hospitality businesses in the most demanding environments. It offers a full suite of actionable location analytics capabilities including real-time line detection and staff deployment, customer offers via text and mobile apps, and tablet-based visualizations and dashboards for business managers.
Download the Solution Brief and learn how the market-leading IoT location analytics platform can help your business.
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Check out our location analytic videos to find out more:
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