Webinar: Empowering the Customer Digital Experience

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IDC data shows that returns on Digital Transformation programs in 2021 showed significant increases in areas such as business agility, innovation, operational efficiency, sustainability, and revenue. Whilst these are positive steps in the right direction, other areas, such as customer satisfaction, less time to market, and employee productivity, saw lower levels of improvement. Correspondingly organizations now, according to a June study in Asia Pacific, indicate data is being used to focus on business operations, customer experience, and workplace transformation.

What is needed is an architectural approach that can be the backbone of the Digital Business to bring not just data, but processes together to address the new demands of the Digital First Business Model, helping organizations more efficiently operate, and in turn, more effectively serve the ever-growing demands of their customers.

Program Speaker

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Simon Piff, VP, Asia Pacific, IDC

After almost 30 years in the AP IT scene there are very few areas Simon has not spent some time working within – be it cloud computing, business intelligence, datacentre management, security and automation. Currently running the Future of Digital Infrastructure research program for IDC Asia Pacific, the topics of data management, security, cloud architectures as well as the more physical storage, compute and network layers all fall under his remit.